Author(s): Fawcett Tang Roger

Graphic Design

Experimental Formats 2 builds on the success of Experimental Formats, bringing the subject bang up to date. It explores every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone. Looking at proportions, formats, materials, printing, folding and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof "plastic", paper, and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding, among its many treasures. With its definitive glossary of terms, this is an indispensable guide and inspiration for the future of two- and three-dimensional print and graphic design.